Tuesday 6 May 2014

Internet promotion

http://lateralaction.com/articles/artists-internet-marketing/
Very interesting article, quite long, but this paragraph pretty much sums it up.




The whole article basically sparks a full scale debate on whether the internet actually helps you get noticed, or whether your potential talent just gets drowned out within all the 1,000's of others trying to promote themselves within the same field.

Posted by Jake Clarke

Viral promotion - good or bad?

http://musicians.about.com/od/beingamusician/tp/Five-Reasons-Musicians-Should-Fear-The-Internet-And-Five-Reasons-To-Love-It.htm

A very straight to the point article saying the evident pros and cons of whether we should fear or love the internet.

This article is not specific to help within the music industry but it does give a general overview of the potential of the internet and what uses it has.

Posted by Jake Clarke

Will the internet be a death to creativity?

http://www.theguardian.com/music/2013/oct/11/david-byrne-internet-content-world

Interesting article showing how since the introduction of the internet, originality in the creative world is dying out - and even more so, becoming noticed now is just impossible.

There's an interesting quote here which says 'My Song Got Played on Pandora 1 Million Times and All I Got Was $16.89'

This shows that unless you get good enough to play at multiple venues, you're literally going to be going nowhere for the first few years of your career, quite sad really.

Posted by Jake Clarke

Ways to promote yourself online

http://www.musicradar.com/tuition/guitars/14-ways-to-promote-your-music-online-182713

A very simply written, easy to understand article showing all the various ways young aspiring music artists can do to help get themselves noticed.

Although some are very, erm, obvious, they are all very up to date, valuable pieces of information.

Posted by Jake Clarke

Piracy in Cyberspace


Interesting watch about how copyright piracy and internet sharing sites have helped push individuals works around the globe.

Lee

an image related to Jake's post 'Why the internet has been awesome for music artists'



I posted this in the comment section but I don't think it appeared so I'll just put it up here too

Lee

Article

thegaurdian.com/science/2013/may/05/rational-heroes-sherry-turkle

Another article worth a read.  I had meant to add this to the list of ted talk links I previously posted.

Lucy

In the paper today

An interesting event coming up,  new media enabling the opera to open up to new audiences.

An article caught my eye about leading opera houses in the uk collaborating on a digital campaign to reach new audiences. A live event that audiences will be able to watch from the comfort of their computer screens. Another example of new technology mixing with age old traditions, continuing to enable people to access information whenever and as conveniently as possible.

Is this the future of the theatre experience?

I had a quick look for a link to an online version of the article but couldn't find one i'm afraid. It's page 5 in the National Arts section.

The event will be live on theguardian.com/classical 2-6pm on 10th May.

Posted by Lucy

Worth a watch if you have time



http://www.ted.com/talks/sherry_turkle_alone_together

This is an interesting talk by a theorist mentioned in our lectures on new media. The talks main focus is how society is becoming more 'wired' and why we should be concerned. Some interesting points raised. It's also worth scrolling down to get to the comments section which make for an interesting read too.

The links below belongs to a series of ted talks on new media. Worth having a watch if you have time. The second link, filter bubbles, looks at how your searches on google are automatically customised by your previous searches and why that is a problem. Interesting and eye opening stuff.

ted.com/talks/abha-dawser-life-in-the-digital-now

ted.com/playlists/26/our-digital-lives-filter bubbles


Posted by Lucy

Monday 5 May 2014

Source Two

Source Two started using the dating website Plenty of Fish about 2 years ago. Source Two had a few dates and it lasted about two months but then just fizzled out. However does still think it is pretty rubbish. Source Two originally started on another online dating website before Plenty of Fish but couldn't remember the name. Source  Two stated they were getting quite a lot of messages that weren't very appropriate, like 'perverted weird stuff' however Source Two is still on the dating website but not really looking for a date more just to have a look to see who else is on, Source Two does answer a few messages but nothing has ever come of it.









Posted by Christie



Catfish: The TV Show - Season 01 Episode 10 Rico & Jamari



 

Above is a Youtube video of a episode of Catfish: The TV Show. I thought I'd share this programme as it follow people who have fell in love online- Nev and Max help these people to meet their love, and discover whether the Catfish are who they state they are. On most occasions it isn't a happy ending, most of the Catfish are someone completely different to the profile they had created. On a couple of occasions the Catfish had been asking/receiving money of the people they had been talking to online. This programme just highlights the dangers of online dating, but also the advantages in some cases.







Posted by Christie







Source One

I recently posted a Facebook status (I thought I may as well use a social networking website to gather this information) asking people if they had any experience in using online dating websites, and how this experience has affected their lives. I didn't receive any comments on the actual Facebook status but did receive a couple of private messages sharing their stories. I am going to share their experience to have a better in sight into why people use online dating websites. I am going to name these people as 'Source' to keep them anonymous.





Source One joined plenty of fish in November 2013 to try it out, not only to see if they could meet a possible love interest but to see if they could make any friendships too, which Source One says they have and it's been great. Source One had actually started seeing someone from the online dating website, they had met up a few times but it didn't work out. Since then Source One hasn't gone on it that much, they might receive the odd email saying they have a received a message from someone or that someone wants to meet up with them, which is when Source One will pop on. Source One revealed that at the moment they don't go on to message and look for someone. Source One believes many people are using online dating websites - online dating has become a lot more accepted within the last few years. When Source One met their first girlfriend-everyone thought it was 'strange' and 'weird.  Source One finally revealed that they believe it is always worth a try, they don't regret joining and  find it's always fun to talk to people and get to know them!




Posted by Christie

Friday 2 May 2014

Video found from youtube research









Had a quick look on youtube to see if there was any relevant videos about online dating.
This is one video I found rather interesting, not only does it express the amount of dating
websites that are out there but about how easy they are to access and chat. To me this expresses how the dating website can be both useful and a new lease of life for some people, meeting people with similar interests you wouldn't usually have the opportunities to. However like most things there are also the dangers. Sometimes you don't always know who you are talking to and cannot always trust the people, they could create a untrue profile they'd like to lead you to believe. On some online dating websites there isn't even the need to actually have a profile, anybody can use the website with a guest name and talk to other users. I feel people need to be careful using online dating websites even though they may be a great way to meet people.




Posted by Christie

Wednesday 9 April 2014

Why the internet has been awesome for music artists.

https://www.techdirt.com/articles/20111031/04284716569/why-internet-has-been-awesome-both-musical-artists-fans.shtml

Basically this is an interview about what the internet has changed about music and how artist's get noticed. The quotes are in BOLD, and my opinions on the article are written normally.

"A generation has come along who don't think they should pay for music."

This is counted by the response...

"
Then explain Justin Bieber. Where does the demand for his merchandise come from? Who is attending his tour events? About 30% of all music recordings are still bought by people under 30, the generation that grew up with the internet"
However before the internet, that same age group was responsible for 45% of the sales, 15% of a decrease, in just one generation.

Another key statement:
"I think there's something about paying for music that makes it more intense; you've got to listen harder to music. If you pay for it you're going to pay attention to the record you bought and get your money's worth."
This is purely subjective and based on psychological instinct, however realistically it kinda does make sense - You do tend to appreciate something more if you've spent your own money on it.

With the likes of Spotify and Youtube being readily available access for "free" music, if you're an artist, you REALLY have to stand out to get anywhere these days.

Literally anyone with a camera and an instrument can make music and then share it on the internet.
"Anything that can take on the role that radio used to have and deliver new things to people that they're gonna like. It's gonna prosper."

Anything = The internet.

So much opportunity, so much freedom.

The fact we all have a free means to promote ourselves makes things so much more erm.. not easier, but simpler. 30 years ago, you had to go to a talent agent and hope that they thought you were good, if not, its back to the drawing board!

Posted by Jake Clarke

What impact has the internet had on music sales for artists?

http://www.futureofmusic.org/artists-musicians-and-internet-preliminary-data-memo

Basically, here's a few key quotes from this article on whether the internet giving access to illegal file sharing helps or hinders artists in the music industry:

1
"2,755 musicians and songwriters responded to a Web-based survey about the way they use the Internet and their views on a host of public policy questions related to copyright and music file-sharing on the Internet"

2
"83% have provided free samples of their work online and significant numbers say free downloading has helped them sell CDs and increase the crowds at concerts"
3
"Many musicians and songwriters do not think the RIAA campaign against free file sharing on the Internet will benefit them"
4
"67% say artists should have complete control over material they copyright and they say copyright laws do a good job of protecting artists"
Posted By Jake Clarke

Tuesday 1 April 2014

Don't Let Social Media Ruin Your Life




Don't Let Social Media Ruin Your Life


A poll by Cint USA and Trend Micro shows 24 percent of respondents said they have posted something they later regretted or removed
CUPERTINO, Calif., Sept. 3, 2013 – Those who have ruined their reputations and damaged their careers after posting inappropriate material on social networks include politicians, movie and sports stars as well as teachers, police officers and even fast food restaurant employees. The problem of exposing too much information could continue to plague social media users, a possibility supported in the August 2013 poll by Cint USA and the global security software developer Trend Micro. According to the poll, 24% of the respondents said they have posted something they later regretted or removed, and 36% said they have seen something they regard as inappropriate on Facebook, Twitter or Google +.
While it may be too late for some, Trend Micro, a global leader in security software, has solved the riddle of social network privacy settings for Facebook, Twitter and Google+, which can help prevent life-ruining posts from ever happening in the first place.
"Privacy is a huge concern, and it all starts with making sure that we don't have 'I wish I hadn't done that' regretful moments," says Akihiko Omikawa, Executive Vice President, Global Consumer Business at Trend Micro. "Guarding against identity theft, protecting against viruses and keeping families safe online come standard in Trend Micro security solutions. But if you don't understand how to manage your social network privacy settings, no amount of security software will keep your online reputation protected. The first line of defense in enjoying your digital life safely is to get a handle on social media privacy. Trend Micro gives social media users a simple way to avoid harming themselves or ruining their reputations by sharing too much information with unintended audiences."
Trend Micro has expanded its unique social network privacy technology, which identifies privacy settings that may leave personal or inappropriate information publicly available or vulnerable to identity theft. Trend Micro also gives users control over which apps can access biographical data, and who can tag and see photos. These features are critical today, considering only 24% of Facebook users change their privacy settings each month or more often, according to the same survey of social media users. The same poll showed that 27% of Twitter users and 30% of Google+ users have never checked their privacy settings and 34% of Twitter users and 39% of Google + users have never updated their privacy settings. Trend Micro's robust personal privacy management tool now dramatically simplifies privacy settings on Twitter and Google+, and Facebook – for both Mac and PC. Facebook settings can also now be managed on-the-go via an Android app.
The social media privacy management tool is featured in today's release of Trend Micro's Titanium&trade 2014 family of consumer security products. Titanium Security 2014 is a customizable security solution built on Trend Micro's 25 years of leadership in Internet security.
Titanium Security 2014 solutions provide industry-leading, anti-virus and Web-threat protection that identifies and blocks dangerous links in websites, social networks, emails and instant messaging. It also detects spam emails containing phishing scams that can trick users into revealing private personal information. According to the August 2013 AV Comparatives report, Trend Micro Titanium offers the broadest combination of privacy and Web threat protections for Facebook, Google+, and Twitter across PCs and Macs among 31 security products reviewed (Social Network Protection Review, August 2013, AV Comparatives).
To help fight identity theft, Trend Micro's password management feature in Titanium Security 2014 includes a secure browser to conduct safe online commerce that is specifically designed to support secure online banking. Based on users from the same poll, respondents have an average of 12 accounts requiring passwords, but are using only eight passwords among those dozen accounts. An identify thief can do more damage to a victim that uses the same password in multiple accounts.
Additionally included in Trend Micro's customized solutions are robust parental controls to help families protect children from the dangers inherent to Internet use. Titanium Security 2014 empowers parents to restrict and filter their children's online access, protecting them from inappropriate or harmful websites. In addition, the security solution includes a way to monitor kids' behavior online – to help parents protect their kids from cyber bullying and encounters with online predators.
For Android smartphone and tablet users, Titanium Security 2014 includes the Facebook privacy management app within the Trend Micro&trade Mobile Security. Mobile Security is designed to find a lost or stolen device, identify data-stealing mobile apps, back-up and restore data stored on a device, and remotely lock and wipe out data.
"Life is difficult enough without having to worry whether or not your reputation, your data or your identity is protected," says Omikawa. "Trend Micro tackles this enormous challenge with Titanium Security 2014. This comprehensive solution provides users with all-in-one protection on PCs, Macs and mobiles devices for practically everything you do online, so you can enjoy your digital life safely."

Facebook melts our minds.. Posted by Ford Mason



Facebook isn't real or productive, it's just an advanced version of the electronic bulletin boards that have been around since the Internet dawned. Nobody on those old boards met their 'soul-mate' or bought a car; or paid their bills; or broadcasted their political opinions; or flamed each other for disagreeing. Facebook (FB) doesn't really 'bring people together' in any traditional sense of the phrase but drives them apart as I will try to prove in this column.
A real 'social network' wouldn't be virtual. It would involve real people, meeting in a real, tangible, bricks-and-mortar building or outdoor place, where they might have food, drinks and conversation. That would be realWhat's not real is an online place where there's no exclusivity or discernment about who gets in, and all manner of riff-raff voicing their opinions, exchanging links to news reports, photos of kittens playing with string, comic books and jokes, while espousing how great it all is that they're meeting and making so many "friends."
"It's the greatest time-waster in the history of human civilization," says one automaton to the other, "I don't judge you ... or your Vicodin addiction."

Because of all the potential recoiling horror of those irreversibly caught in the FB clutches, this will not be a short, pithy or concise column. I feel the need to completely and totally explain my experiences with FB so that as mad as these FB idolizers may be with me--and I expect the FB bullies to come out flaming--there will be some chance they will understand.
Full disclosure: I freely admit in advance that FB is addictive. (And that worries me.)
2014-01-28-Addicted_to_Facebook600x200260x134.jpg

Facebook has turned into (if it wasn't from the beginning) a humongous waste of time and productivity as all those legions of people are glued to their back-lit screens of all descriptions, typing madly, when they could and should be doing something productive--meaning having some value. Or as productive is further defined. "having the quality or power of producing especially in abundance; effective in yielding results, benefits, or profits." When I use the word "productive" here, this is what I'll be referring to and hoping for.
There's reading a book for instance (or, reading online to educate oneself). Or doing a crossword puzzle/Sudoku (not my thing but it is some people's). Play chess. Improve your resume. Learn a new language. Teach your child how to ride a bike. Talk to your mom and dad. Surprise your wife. Go to church. Volunteer at a local soup kitchen. You get the point--there's SO MUCH more to do in real lifethe real world than destroy your brain cells with fleeting FB chatter and fake friends.
As I ramble on, some of you will undoubtedly be saying to yourselves, "But I DO learn things and meet interesting new people and accomplish things on FB." Balderdash, I say. Let me repeat: It's not real. It's 'virtual.' When FB starts becoming like LinkedInand people start finding jobs, building businesses, putting food on the table and improving themselves on FB, then I'll consider this argument. (Subtext: It isn't like this now and I don't think it ever will be.)
Admittedly, I'm 'old school.' But unlike my generation who truly knew much more about technology than our parents; my daughter doesn't know more about technology than I do because I've made it my living over the last four decades and she hasn't even been alive for that period of time. So I generally know what I'm talking about when it comes to much of technology and the Internet.
I was an 'early adopter' of FB. After meeting Mark Zuckerberg circa 2006--when he wasn't the Mark Zuckerberg yet, just a shy kid who was clearly interested in girls--I checked out his nascent site in early 2007. I wasn't impressed.
As many of us know, FB's entire value proposition was originally built on Zuckerberg and his college friends surfing girls' pictures for lascivious opportunity. Not my thing but I looked at FB as a kind of gigantic, unregulated, free Match.com. FB seemed to be a Costco of women's pictures and that's all. Not for me. Only in the following years would FB radically morph into a 'social media network' that took over the world.
I'm big on the reasoning behind why entrepreneurs create the businesses they do; what caused it and was that helpful to others? Now if Zuckerberg had created FB to bring a fragmented world together and help people instead of helping incorrigible geeks find girls, he'd really have something.
Before I get into the really annoying aspects of FB that don't address my claim of its lack of productivity, let me hit the idea with a tremendous whack that FB is totally and unequivocally unproductive. The vast majority of large corporations at least frown upon, if not completely deny firewall access for their employees to FB. And why shouldn't they? If you owned your own business, would you want to round a cubicle corner and find one of your highly-paid employees engaging in electronic dialogue with their old high-school friend on FB? Of course not.
The best example of how corporations feel FB threatens the productivity of their employees is Goldman Sachs. In January of 2011, the investment banking giant was so "dazzled" by FB's popularity, that they invested $450 million in it. Goldman's investment was a sly way to do an end-run around SEC regulations and obtain shares in the hot, potential-IPO stock and distribute it internally to partners and a few favored clients. Ugh.
However, the really interesting thing is, while investing so much of their money into FB, Goldman Sachs was preventing their entire workforce from accessing FACEBOOK. Seems hypocritical and arbitrary, to say the least. But Goldman apparently didn't mind treating their employees like peons because after all, they couldn't have everyone taking 661 page-views per month on Facebook. So I believe that this adequately makes my point about a general lack of productivity on FB, with the kind help and strong endorsement of Goldman Sachs.
Even Mark Cuban has called FB a "time suck."
Now, the "Network Effect" is fascinating to me; particularly how FB is trying to use it to 'lock-in' FB users. It's clear that FB is a strong believer in the Network Effect and of course, wants to lock us all into their FB platform, never to go anywhere else or use anything else.
I believe that the theory that "the value of a product or service is dependent on the number of others using it" is most certainly true in hard corps technology like servers and routers but completely wrong-headed when it comes to something like the FB social network. With a 'social' network, I strongly believe that the number of users in a network like FB's (1 billion) makes it more difficult to meet someone new with similar ideas and tastes and therefore, makes it unproductive. The countervailing theory I believe comes into play is the "signal-to-noise ratio." This radio/electronics principle, wonderfully translates from radio electronics to an environment such as FB because inversely to FB's beloved Network Effect, this says essentially, that the more people are inside a network, the harder it is to navigate and find the right people and getanything accomplished. One billion people is just too many.
It's time to list some of my observations on the absurdities of FB and the ways in which it can harm the human personality and quash productivity:
- "Facebook allows me to meet new people and reconnect with old ones." Let us investigate this frequent comment by dissecting it into two equal parts.
Number one would be the "meet new people" part. I argue that few people have, rarely if ever met a 'new' person on FB because usually you don't ever physically meet anyone who is new to you on FB. If you do, disappointment generally reigns. One of my FB friends--whom I've met in person--has 7,500 'friends' on FB. When I asked him how many he had met in person, there was a long silence, then he stuttered, "I don't know, maybe 40. Most of whom I already knew." Case closed. (Now, does this mean that nobody has ever met the love of their life or a eventual business partner on FB? Of course not; but it certainly is not the norm.)
2014-01-14-Freindsback225x225.jpg

And a strong case could be made that once you expose your real-world friends to other FB friends, you quickly lose them to string-playing kittens.
Number two, "reconnect with old ones." This is the big joke on FB and around the Internet. The frequency with which people find old friends, are immediately excited (or not) and then experience the cratering disappointment that they absolutely cannot tolerate this person any further is positively mythological. Nuff said.
- "But I get so much of my news from FB, have learned so much and have discovered so many new things there." Really? This is pathetic. And dangerous. Don't you see that the more FB sucks you into the little world they've created especially for you, the more you will go exclusively there for your news and information--the more they can begin to control your thoughts and further indoctrinate you into their revenue-streams. Who is FB's "Minister of Propaganda," I wonder. Two words: Not Good.
- The Youthful Users (Advertisers and online marketers pay attention here, this is, more often than not, your 'target audience'). I do a lot of talking to people. People I come across and cross paths with are, to me, micro-opportunities to learn. Sitting in a Panera Bread recently and working, sitting right across from me was a booth crammed full of early high school girls, 14 or 15 is my best guess, just out of class for the day. They were chatting wildly, of course and all had their smartphones out punctuating their frantic conversations with texting or Googling things. They were infecting the entire restaurant with their fun energy as young girls do. I thought, "What a great time to do a little market research." I approached their table and said, "Ladies, do you mind if I ask you a few questions about your technology?" From the looks on their faces, I'm sure they thought I was some stiff, old, fuddy-duddy who didn't know about anything newer than an IBM Selectric typewriter. One girl's face lit up and she said, "Sure" and the rest of them followed suit enthusiastically.
After warming them up with some talk about the iPhones versus Androids they used (the market IS radically tilting toward Android smartphones currently), I asked them about their 'social media use' and Facebook. A few of them screwed up their faces when FB was mentioned and the ones that didn't were clearly blase. "What?Instagram is your new thing?" I offered up. One said, "Definitely Instagram," with a few others chiming in agreement while another said, "No, for me it's Vine now." Then, finally, they all agreed. Vine was it.
Now, I was just glad there was an alternative to FB and Instagram for these young ladies because FB famously paid $1 billion for Instagram (a company with little revenue or profits) and it's a good thing they did so they could retain some of the enormous number of young people jumping ship from FB to Instagram. But when they showed me Vine, I saw the reason why. Vine is tremendous, I think. Short six-second vids are immediately activated when you scroll down to them on your screen; no annoying arrow to hit and buffering period where you are tapping your fingers, waiting ... they just play. And it is this small development, this apparently small, almost insignificant, added capability which makes it possible to go through and laugh at so many Vines instead of practically living on YouTube for the same amount of laughter. Great, now FB is going to have to buy Vine.
To add coal to my fire about FB being in trouble, a recent Princeton study comparing FB to MySpace (who?) says that FB will lose 80% of their users by 2017.
The point of this thread is that youth are fickle, as marketers have been saying for time immemorial. They see something shiny passing by at a high rate of speed and they go for it. And it appears to me as if kids are jumping the FB ship, leaving the sad, older demographic there, trying to keep an eye on them and meeting "old" high-school friends. How lame is that?
- As anybody knows, there is an infinite sea of posters to FB who chronically post things such as kittens playing with string, all forms of lovable animals/pets, Marxist doctrine, Bible scripture and the omnipresent uplifting, inspiring stories of human triumph. Now I enjoy and need these things occasionally and of course they can sometimes make me smile or feel better. But c'mon. And it is dripping with irony how nasty these same sweet-posters can become should you disagree with them (more on that later). It's clear that many of these animal-lovers, hate us human beings.
- These poor, insufferable FB regulars who need to get a life: So these people, constantly over-posting, who regularly clog up our news-feeds with all their content, need to be given something else to do. Like get a job or find another social network on which to post all their stuff nobody wants to read. Sorry, but this had to be said.
- Never-ceasing self-promoters who think they're going to make money off of FB. Being a businessman, I was guilty of this too. However, I tried and failed miserably years ago, so I don't even try anymore. Everybody wants to make money and be successful. But for the last five years, I've watched as millions of people have apparently thought FB was their own personal marketing channel that would make them rich. It just isn't true people. They try to sell everything--it's like a massive FB flea market. Books, CDs (try Amazon.com for Pete's sake!), Other Social Networks, Services, Products of all form and description, Art, Personal Development stuff, Natural Cosmetics, Vitamin Supplements or Medical Products ... it's all there for the buying. Problem is, nobody buys on FB. In the seven years I've been on FB, I've never bought one product. Maybe you have but how'd that work out for you? (So the products companies pay to advertise on FB are not selling? Hmmm ...)
Buying FB ads. This is a bizarre form of business investment for an FB advertiser. First off, I've never ... and I mean never clicked on a FB ad. Not even accidentally. And I ask a lot of people if they ever have and 99% of them tell me "no" with the 1% being 'accidental clicks.' I've never bought any games (another unproductive activity FB drives a significant portion of its revenue from) and I've never even met anyone on FB that I ended up doing business with and didn't know pre-FB. Have you? I'd love to hear your wonderful stories of business, romantic and/or financial success on FB but I don't think they exist.
2014-01-26-facebookadpost1.jpg

FB claims to have more than one billion users in 2013. But they have a problem with their numbers, which are specially designed to attract and seal the deal with their advertisers, whom they desperately need to support their stock price with Wall Street.
The problem is that FB's social media advertisers are a dubious and highly-suspicious lot (and they should be). While those numbers sound good to them initially, the one billion "monthly active users" and the 728 million "daily user" numbers aren't really verifiable. Of those billion monthly users, how much more often than once per month do they go on FB? And, how much more often than once per day do those 728 million daily users go on FB? Perhaps most importantly, how much time do these visitors spend on FB per visit? Neither of these monthly or daily numbers specify precisely how much time each user spends on FB (with the exception of an "average" which is not to be trusted in this day an age of people leaving FB open in a browser tab and doing other things all day long) and that makes the advertisers unable to truly verify the 'frequency' part of their verification and ROI process. Interestingly however,Tumbler' CEO, David Karp spilled the beans last year at a conference. Karp stated that Tumblr users stay on his site for an average of 14 minutes, 90 seconds longer than FB's users do.
And FB "likes" are an insane metric for any brand marketer to invest in for their sagging sales. We all know that FB likes can be bought two thousand "real" likes for $17 or five thousand "real" likes for $35. There's only one reason in my book why somebody would purchase these phony likes: because they have a terrible product that doesn't excite anybody on its own, so they try to create the false impression that everybody is going crazy over it. In other words, they lie.
- And, why don't they have a 'dislike' button? Do they think by not having one, people will only like their content? Am I the only one who feels weird about hitting the "like" button for Alfred Hitchcock's recently re-discovered film on the Holocaust?
- And the FB ads campaign is about to get worse ... a lot worse. How do you feel about getting all the notifications about someone you don't know posting an unimportant or worse, idiotic response to one of your other FB friend's threads? Isn't it a productivity-draining distraction? How about the abusive 'beeps' that come through if you're working on a Word doc or Excel spreadsheet but have the FB page open on a browser tab? Well, FB is doing that to keep you on FB so they can claim ever higher numbers and keep their advertising juggernaut fed and going. They have, again annoyingly, recently started their 'story advertising' where your news feed gets polluted with all kinds of products and services your 'friends' have 'liked' and then they inflict on you until you get rid of these blatant ads by clicking them off your wall. Are they purposely trying to make FB users go away? One might easily say "yes." And the video advertising FB recently but quietly announced will make your FB experience a living, no dying hell.
So in conclusion on this FB ads topic, I would say that FB is not successfully selling its advertisers' products as it promises. Soon, the jig will be up.
- Sweet people turn nasty at the drop of a hat on FB; it's stunning how fast they turn: like a hungry Rottweiler being teased with a piece of red meat. A thread can be proceeding along nicely, when all of a sudden, one person weighing in voices a differing opinion or (shudders!) outright disagrees with the majority and wham! the insults start to come fast and furiously. The formerly nicest, sweetest posters, now swoop down collectively like Hitler trying to stem any disagreement, any deviation from the norm and policed protocols. It's outrageous. Then, when you've only voiced a minority opinion, you can be viciously 'dis-invited' from participating in and balancing the thread or worse, blocked by your 'friend.' FB posters actually think they own the threads they start. See, this is why I say and will continue to say, these people are not your friends.
- With regard to the above paragraph about nasty FBers, a recent study said that FB makes us "feel badly about ourselves," "makes us envious," "makes us sad" and "is a tedious distraction." One gets the feeling that a general lack of productivity mightn't be FB's only problem.
- Impossible FB Clutter.
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- Constant bombardment with requests and offers.
2014-01-21-FBgamerequests533x305.jpg

- Diabolical FB Privacy Issues. There is not enough space in HuffPo nor time in my day to adequately or sufficiently outline the full catalog of FB issues swirling around user privacy. They are truly infinite, Einstein would agree.
2014-01-28-FBprivacy317x230.jpg

- And, how about dashed Facebook' expectations?
2014-01-28-Facebookdisappointment274x184.jpg
_________________________________
Up until now, this article has been centrally about Facebook and it's folly, it's lack of productivity. But now it's about to take a crucial turn and, please stay with me about a lethal subject which is the most DANGEROUS and urgent, negative aspect of Facebook:
- Facebook Bullying & Teen Suicide. This bullying is something I've witnessed many times just among adults and cannot fathom how many bullies there are among teenagers, who seem to be building a proverbial hall-of-fame for bullying. I don't know how it's possible to address/monitor/correct this because it's a very, very serious problem apparently without quick or easy remedy. Parents, and I'm one too, have good reason to lay awake nights after all the teenage suicides which have been inextricably linked to FB bullies running wild and completely decimating the self-esteem of another young person. These miscreants are killing people. The suicides are too numerous to catalog here but the real, tangible results of what these people (and I use the term loosely) can unleash on others is on parade herehere and here. The people/kids who bully others on FB should have their computers taken away for life (or perhaps just 20 years in some cases) because they don't know how to use them responsibly; be placed under home arrest without smartphone or any electronic devices and with ankle monitoring device; and undergo "Online Anger Management" training until they can rejoin the rest of us in civilized society.
To be fair, Facebook is clearly very worried about this and doing everything it can to stem the tide of bullying by setting up the Facebook' "Bullying" page, the "Stop Bullying: Speak Up" page and strengthening the reporting system for this kind of abuse. But it doesn't seem enough.
In Britain, a 13-year old girl named Amy Louise Paul had a real-world disagreement with a friend. She thought it was resolved. Well, this 'friend' and many others set-up a FB group page about Amy Louise which was all about--get this--hoping this young lady would die. After a horrible period where Amy Louise and her mother didn't know what to do, where to go or how to get help, the English press jumped all over it with articles like this one, there was a public outcry and the insane FB page was taken down. But only after a teacher "made them" take it down. I could find no indication of a penalty applied to these offending minors and that is unacceptable.
In America, it would appear that we need to do more. The English to their credit, have set-up organizations that help kids and their parents in these situations like the NSPCC "Cyber Bullying" page. Amy credits one in particular for saving her life,ChildLine. If you are a child being bullied, have children or care about children, I recommend you view the brief video of Amy Louise telling her story herself. This young girl's story had a happy ending, eventually. But just as we have no real idea how many suicides are caused by FB bullying--only the publicized ones--we truly have no real understanding of how many innocent people are being bullied on FB.
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If you love FB, then don't blame me because a growing tide of people clearly do not. While my 'dislikes' above are only my attempt to bring everything in my mind together, there does seem to be a thriving--and growing--'Hate Facebook' community. Articles about this visceral feeling have been written by a number of publications including the Washington Post and alarmingly for FB ad sales execs, Slate andMarketWatch both did pieces reflecting a rising youth condemnation of FB. And theFacebookhaters.com website would seem to seal the deal.
Finally, to attempt to really drive home my point about FB's future, let's return to the age demographic who uses it most and on whose backs it's built upon: our young people. As FB loses this absolutely crucial advertiser age demographic, what do you think will happen?
When it comes to dominant market technologies, users and the public in general tend to forget that technology is developing at light speed. Where we used to have Yahoo!, we now have Google. Where had IBM, we then had Microsoft and then had Apple. Where we had iPhone, we now have Android. Where we had MySpace, we have Facebook. Is it time for the 'new' Facebook? Methinks so.
How much time do you waste using Facebook and other social media websites?

Estimate the total amount of time you've spent on the site with this tool.

Facebook will celebrate its 10th birthday next week. Created in a dorm room by Mark Zuckerberg and a few friends,TheFacebook.com came to life on Feb. 4, 2004. In its decade of existence, the social network has attracted 1.1 billion users, and all their pokes, wall posts, baby photos and engagement announcements add up to a whole lot of time. Use TIME’s calculator to see just how many days of your life have been lost to this ten-year-old.
http://time.com/6107/how-much-time-have-you-wasted-on-facebook/

Posted by Ford Mason

Thursday 20 March 2014

THE QUALITY OF Online Social Relationships. .


Abstract: The article focuses on the quality of online social relationships. People use the Internet intensely for interpersonal communication, sending and receiving email, contacting friends and family via instant messaging services, visiting chat rooms, or subscribing to distribution lists, among other activities. The evidence is clear that interpersonal communication is an important use of the Internet, if not its most important use. Claims regarding the Internet's usefulness for developing social relationships, however, remain controversial. Both personal testimonials and systematically collected data document the deep and meaningful social relationships people can cultivate online. This evidence, however, conflicts with data comparing the value that people place on their online relationships with offline relationships and with data comparing social relationships among heavy and light Internet users. First there is a need to know how computer-mediated communication affects the quality of particular social interactions and relationships.



Source:Communications of the ACM. Jul2002, Vol. 45 Issue 7, p103-108. 6p


An abstract found about online communications, its interesting to see all the uses  for the internet highlighted, we probably use the internet on a day to day basis and never really think of how powerful it is, we take it for granted. I'll be looking forward to researching how online relationships form in more detail.





Posted by Christie




Match.Com Advertisement

Match.com advertismenthttps://www.youtube.com/watch?v=Z5rbICqB_1s




Above is a link for a Match.com advertisement. From this you hear from someone who hasn't got much free  time, in this instance between work and rugby so therefore finds it difficult to find and meet new people and start new relationships. With the help of online dating websites It makes it easier to get to know somebody. This shows how the use of new technologies are making their difference in peoples everyday lives.




Posted By Christie

Tuesday 18 March 2014

The Discursive Practice of the New

In the book New Media, Fuery references familiar theorists (Faucault and Bartes) and how their thinking can be applied to, and used to help deconstruct, the subject of New Media.

One idea which Fuery discusses is that of discourse. The meaning of discourse can change depending on the context in which it is used. In New Media, the author relates discourse to power and knowledge.

Fuery looks at the meaning of 'new' and what 'new' means relating to media. So what is New? Fuery suggests that the word 'new' is related to status rather than function. How long is new, 'New'?

An interesting exercise that Fuery suggests in this chapter is to encourage the reader to explore different situations where the word new is used as a prefix. Fuery offers five examples to start challenging the term but suggests there are many more variations to analyse. 




Monday 17 March 2014

The quality of online, offline, and mixed-mode friendships among users of a social networking site.

abstract: The first aim of this study was to compare the quality of online, offline, and mixed-mode friendships (i.e., friendships that originate online and extend to offline settings) among users of a social networking site. The second aim was to investigate the relative contribution of proximity, perceived similarity, and social attraction to the quality of each of the three types of friendships. We surveyed 2,188 members of a Dutch social networking site. Results showed that the quality of all three types of friendships increased over time. The differences in quality between online and offline friendships remained significant over time, but those between mixed-mode and offline friendships disappeared. Proximity did not affect the quality of any of the three types of friendships. Perceived similarity was the most important predictor of online friendships, whereas social attraction was the most important predictor of mixed-mode and offline friendships. Our results are discussed in the light of both interpersonal and computer-mediated communication theories. [ABSTRACT FROM AUTHOR]



Source:Cyberpsychology. 2012, Vol. 6 Issue 3, p1-11. 11p.




This Abstract was interesting as it looks into the comparison of online and offline relationships and how they develop through time. This abstract states the online relationships were more successful, this may be because the internet and social networking is so readily available to use, anybody can use it, it is easy to communicate with family/ friends who may have moved away, time differences don't cause complications- as they will get the message regardless of time and can reply when they want to.


Posted by Christie

Tuesday 11 March 2014

What Cyberculture is to us?



We feel that cyberculture is based on the modern day technologies and the communities that are formed through social networking websites. We feel that Facebook and Twitter gives you a means to communicate, not only with people nearby but people worldwide. This can be a great thing, however we feel it can also be untrue as there’s nothing to say you are talking to who you think you are without the use of video. People can construct a perfect identity for themselves; people only see what they want them to see. There are so many branches of cybercultures but we have discussed which area we would like to specialise in. We want to explore how Relationships are built through online dating websites, social networking websites; how people can fall in love with somebody they have never physically met, sometimes even fake profiles.